E-commerce
E-commerce engineered for unit economics.
Strategy, systems, and growth for DTC, B2B e-com, and marketplaces.
The e-commerce practice.
E-commerce has moved from a margin-rich category to one where unit economics decide who survives. SAZ helps DTC, B2B e-com, and marketplaces sharpen positioning, fix margins, and build the demand and retention programs that compound.
What e-commerce operators tell us.
The constraints we hear most often from operators in this sector.
- Unit economics, CAC, and LTV
- Site, funnel, and merchandising
- Lifecycle and retention
- Fulfillment and ops
Solutions for e-commerce.
Unit Economics
Pricing, packaging, and cost-to-serve programs.
Demand Engine
Paid, organic, and influencer programs.
Lifecycle Marketing
Lifecycle and retention programs.
Site & Funnel
Site, funnel, and merchandising systems.
How operators in this industry engage SAZ.
Marketing & Demand Generation
Full-funnel B2B demand generation: strategy, content, paid, SEO, and lifecycle.
Conversion Optimization
Full-funnel CRO program with experimentation, analytics, and design.
Analytics Systems
Build a single source of truth for product, marketing, and revenue analytics.
CRM & Systems Implementation
End-to-end CRM implementation, migration, and optimization across Salesforce, HubSpot, and beyond.
E-commerce consulting across Canada.
From Vancouver to Halifax — we deliver this industry practice across our Canadian footprint.
Common questions from this industry.
Want a senior partner with depth in e-commerce?
A confidential conversation will clarify the right path forward.