Marketing Automation
Automation that lifts revenue, not just emails.
Marketing automation strategy, build, and optimization across MAP, ESP, and CDP.
What this engagement is.
SAZ marketing automation engagements connect strategy, content, and systems so demand generation and lifecycle marketing compound — without burning the list or the team.
What you should expect.
Outcome-led scoping — every engagement is measured against specific business outcomes.
- A modeled demand and lifecycle program
- Live automations driving meetings, opportunities, and revenue
- Clean data and reporting
- An operating cadence and team enablement
What the team brings.
Demand Strategy
ICP, content, and channel design.
Lifecycle Programs
Onboarding, nurture, retention, win-back.
System Build
Marketo, HubSpot, Customer.io, Iterable, Braze.
CDP & Data
Segment, Rudderstack, Hightouch, and CDP design.
How an engagement runs.
Strategy
Demand and lifecycle strategy.
Build
Programs, integrations, and data.
Operate
Cadence and continuous optimization.
Questions buyers ask.
Marketing Automation across Canada.
SAZ delivers this engagement across our Canadian footprint — from Vancouver to Halifax.
Engagements that pair with this.
CRM & Systems Implementation
End-to-end CRM implementation, migration, and optimization across Salesforce, HubSpot, and beyond.
Marketing & Demand Generation
Full-funnel B2B demand generation: strategy, content, paid, SEO, and lifecycle.
Analytics Systems
Build a single source of truth for product, marketing, and revenue analytics.
Want to scope a Marketing Automation engagement?
A senior partner will respond within one business day.