Conversion Optimization for Engineering Firms
Convert more of the traffic you already have.
Strategy, AI, and operations for engineering and consulting firms.
Why engineering firms operators engage SAZ for conversion optimization.
SAZ CRO engagements are structured experimentation programs — not one-off A/B tests. We build the analytics foundation, prioritize a research-backed test backlog, and run a weekly experimentation cadence with design and engineering.
Engineering firms — civil, structural, mechanical, electrical — are professional services businesses with unique constraints: project-based revenue, deep specialization, and complex stakeholder management. SAZ helps engineering firms scale revenue, productize services, and embed AI across project delivery.
What engineering firms operators get from conversion optimization.
A validated analytics and experimentation foundation
A prioritized test backlog
A weekly experimentation cadence
Compounding lifts in conversion and revenue
What SAZ ships for engineering firms engagements.
Analytics Foundation
Tracking, measurement, and reporting baseline.
Research
User research, session analysis, and funnel deep dives.
Experimentation
Hypothesis design, A/B testing, and analysis.
Design & Build
Test variants designed and built.
How we extend this service for the industry.
Standard Conversion Optimization delivery, calibrated for engineering firms workflows, economics, and compliance.
AI Document Assistants
AI that accelerates report, RFP, and drawing production.
Productized Services
Productizing recurring services into repeatable offers.
Utilization & Capacity
Capacity planning and project margin systems.
Marketing & BD
BD and marketing programs that build a predictable pipeline.
Conversion Optimization for Engineering Firms — questions.
Engage SAZ for conversion optimization in engineering firms.
Email info@Sedighi.ca or call (604) 632-4959. Senior partner response within one business day.