Lead Generation
Pipeline you can model.
Outbound, inbound, and ABM lead generation engineered to a pipeline goal.
What this engagement is.
SAZ lead generation programs are engineered to a quantified pipeline goal — outbound, inbound, and ABM combined into a predictable lead and meeting flow.
What you should expect.
Outcome-led scoping — every engagement is measured against specific business outcomes.
- A quantified, modeled pipeline plan
- Live outbound, inbound, and ABM programs
- CRM and reporting integration
- A weekly operating cadence
What the team brings.
Outbound
Targeted outbound with AI-enabled enrichment and sequencing.
Inbound
SEO, content, and conversion programs.
ABM
Account-based programs with paid + outbound + content.
Sales Enablement
Cadences, scripts, and CRM hygiene.
How an engagement runs.
Plan
ICP, targets, and pipeline goal.
Launch
Outbound, inbound, and ABM programs.
Run
Weekly cadence and optimization.
Questions buyers ask.
Lead Generation across Canada.
SAZ delivers this engagement across our Canadian footprint — from Vancouver to Halifax.
Engagements that pair with this.
Marketing & Demand Generation
Full-funnel B2B demand generation: strategy, content, paid, SEO, and lifecycle.
Enterprise SEO
Technical SEO, content systems, programmatic SEO, and AEO/GEO — for sites with thousands of pages.
CRM & Systems Implementation
End-to-end CRM implementation, migration, and optimization across Salesforce, HubSpot, and beyond.
Want to scope a Lead Generation engagement?
A senior partner will respond within one business day.