Marketing & Demand
LinkedIn Ads ROI Calculator
B2B paid social — done with real math.
Calculate ROI on LinkedIn Sponsored Content and InMail campaigns, accounting for LinkedIn's premium CPC.
Inputs
Adjust to model your scenario
$15,000
$
$9.5
$
8%
%
4%
%
$24,000
$
ROAS
8.08×
Attributed revenue
$121,263
Cost per MQL
$119
Cost per customer
$2,969
Customers acquired
5
Formula
Revenue = Spend ÷ CPC × LP Conv × MQL→Cust × ACV
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Need more than the math?
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