Marketing Mix Allocator for Real Estate.
Allocate budget across channels by ROAS.
Real estate firms running on real systems.
Why real estate operators use the marketing mix allocator.
Model the optimal split of a marketing budget across paid search, paid social, content, and email based on channel ROAS.
Real estate operators face a market where capital cost is high, transaction velocity is uneven, and digital-first competitors are taking share. SAZ works with brokerages, developers, REITs, asset managers, and PropTech operators to modernize systems, build AI-powered workflows, and scale revenue across listings, leasing, and dispositions.
How marketing mix allocator is calculated.
Channel allocation ∝ Channel ROAS; weighted to total budgetWhat changes when marketing mix allocator is applied to real estate.
Fragmented systems across listings, CRM, leasing, and accounting
Long sales cycles with high-touch buyer/seller relationships
Manual due diligence and reporting cycles
Lead quality and attribution gaps across paid, organic, and referral channels
Open the marketing mix allocator.
Free, instant, no signup.
Want a senior partner to interpret your results?
Email info@Sedighi.ca or call (604) 632-4959. A senior partner responds within one business day.